Spirited Magazine: Socially Responsible Packaging

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“Next generation consumers expect socially responsible options from brands, and they expect those options to be available for delivery right to their door,” Shorb said. “Fortunately, the PLCB had the foresight to allow direct-to-consumer shipping in Pennsylvania, a trend that is playing out nationally. Still, we wanted to make a good thing even better. That’s why we innovated Boozin’ Bags. The packaging is ideal for enjoying our original and naturally infused vodkas at festivals and beach trips or while tailgating or camping. It’s durable, convenient and minimizes impact on the environment.”

Environmental benefits of Holla’sBoozin’ Bags packaging include:

• Low carbon footprint (80% less than 750ML glass bottles)
• Environmentally friendlier shipping (lighter weight than glass bottles)
• Reduced waste (recyclable and demands less landfill space than glass bottles)

All Holla vodka direct-to-consumer orders are shipped adult signature required. Packaging labels also feature child warnings that are not customary in the spirits industry.

 

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